I was recently speaking with a fellow salesman about the “Sales Presentation”. We had both come to the conclusion over the years that many presentations are dull, dry & boring. We also determined that many a sale went to the other guy simply because we didn’t engage the prospect.
Ability without opportunity is nothing. This quote is good, but think about it this way, Opportunity without ability is nothing. Or this way…..Lose the presentation, lose the sale.
How many opportunities are lost because your presentation bites? You only have one shot, the clock is ticking, the sale is on the line &…………you give a dull, dry & boring presentation. Dude!
All of us want to be heard, but our presentations are usually deafening. (I mean, people stop listening)
Practice being engaging. Read, a lot, funny stories and humor. Join Toastmasters. Practice in front of a mirror your entire presentation. Better yet, practice it in front of your family. You will learn something. Record yourself, you will be horrified!
You can learn to speak well. Have fun, and sell more than ever.
go sell something.
The sign guy is the sales manager for Signs by RSG, a Minnesota sign company. He is available for seminars and training on sales. 763.753.7571
