Brooklyn Center, MN has a new restaurant, Checkers
I used to go to the Checkers down in Florida, I love Checkers hamburgers. They make great hamburgers. If you were like me, you only found out about them and tried them because of their street signs and wall signs.
Checkers has a great outdoor sign image. They tag everything. Directional drive thru signs, pylon signs and wall signs. They even do border neon (now LED) on many of their locations. Checkers is a very noticeable restaurant chain.
Do your customers notice your exterior signs?
According to a survey done by a national restaurant, they found that about 40% of destination drivers buy from the competition because they saw their exterior signs. That means, people going to a particular restaurant stopped elsewhere purely because of signage. That chain immediately upgraded their exterior signs.
If a national chain recognizes the need for maximizing their exterior signs, wouldn’t it have a similar effect on your Minnesota business?
There are other places to put your name so that folks driving by will notice your business.
What are you waiting for??
The sign guy is a 4th generation sign guy living and working in Ramsey, MN
